In oder to creat an advertising proposal, I need to gather information about the company that makes the product, where it wants to advertise, what it wants the advertising to achieve and how much it has to spend.

The advertising budget for my campaign to advertise DistorionClothing is £100,000

I want my advert to introduce a different type of clothing as the type of clothing my advert will be promoting is not popular nor on the highstreet like in shops like Topshop and River Island.

The type of adevrtising which will suit my campaign would be print and online adverts. Flyers would be a good type of advertising to make as the could be given to people who would suit the target audience.

The type of print advert that i have in mind would include dark colours, gothic and more alternative.

The target market would be for types of people who like rock and metal music or like to dress gothic/alternative possibly a range of clothing for ages 13+.